Study: Facebook Activity Correlates To TV Viewership (Social TV’s Not Just For Twitter) – Marketing LandActions people take leading up to broadcast and cable TV show can indicate whether viewers will actually tune in, according to an analysis by...
MJ: Do you find that social activity increases brand awareness or otherwise increases the number of searches for a brand/company name? Because the term "social" is used to mean almost everything on the web these days, I would posit that that any...
Your web content, Google+ activities and other social media activity will all be associated with your Google+ page. Increasing activity and connecting to authors on Google+ A specialist who writes frequently on a topic will appear in multiple...
Google's algorithm works to predict search queries in real-time based on indexed web pages, personalized search history, other users' search activity, and Google+ (for person's name). Data in AOL contains web and image searches (powered by Google...
Sometimes all the social activity helps you rise in the SERPs, hopefully leading to more links/clicks/conversions. Social signals are a factor in Google's algorithm and can cause your results to appear higher in searches at times.
Performance Metrics: B2B search marketers must look even more closely at the quality metrics associated with the traffic activity from search engine visitors. In Google Analytics, select the secondary dimension, “Landing Page,” to see the webpages...
That report on paid search activity in relation to Google updates is due out later this year. There may be an echo-chamber effect, where activity in forums and on blogs results in decision-makers moving budget to paid,” said Cazier.
Facebook announced late last week the addition of personal search history to the Activity Log, allowing users to view and delete previous searches. The addition of personal search history to the Activity Log is another step forward for Facebook in...
Traffic starts to climb, firstly as the iPad is used again in a similar way to a mobile and as commuters settle in at home, it replaces the laptop, with activity peaking around 10 p.m. As commuters head off to work, the above continues, but with...
A new study by New York search retargeting firm Magnetic shows that while search activity overall is up, those using alternative search sites are also searching longer, indicating a greater quality experience for users.
Activity The Sidebar is where all of Bing's social activity will live. Finally, in Activity, you'll be able to see real-time posts and queries, answer friends' questions, and Like posts. Bing has found that those results aren’t that relevant to...
That's obviously powerful stuff for advertisers – especially local – who are interested in driving such activity. Mobile local ad network xAd reports click-through rates (CTRs) for location-targeted in-app search ads at 7 percent (we get similar...
It’s not clear from the results of this survey whether users are uncomfortable with search engines tracking them signed out through cookies or signed in through social activity. The majority of users polled believe “it’s a BAD thing if a search...
Eight out of 10 Internet users look for health information online, making it the third most popular online activity (behind email and using a search engine), according to a Pew Research Center report.
Google needs greater growth for Google+, as the more People and Pages, the more content shared, the greater the activity levels, the more effective and beneficial the service becomes to users and so on, ad infinitum.
My anecdotal research (i.e.me speaking with my female colleagues in Chicago who introduced me to the site) suggests that online pinboarding mirrors scrapbooking as an activity, which is apparently huge in that area of the country.
Keyword research (along with competitive analysis) is perhaps the most important activity that you can undertake to set the stage for all of the other work that you need to do. When using Google's keyword tool, make sure you select “Exact Match...
Stephen Cobb, Security Evangelist from ESET, told Search Engine Watch that Google's latest move, "addresses the concern that a consumer's search activity can contain sensitive information, knowledge of which might be abused.
Here’s the kicker: the U.S.government provides funding to Tor Project Inc.whose tools are used often in countries that monitor their citizens’ email and online activity. In the final six months of 2010, Google received 4,601 requests for data as a...
While there were once big gaps between demographics, searching is a ubiquitous activity these days. When it comes to search, the primary difference since 2002 is that a greater portion of the population overall now searches on a regular basis.
