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  1. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    Adams pointed me to a post on gShift's blog where they talk more about this, and stated that while Hummingbird is the future of search, and centered on voice search and the mobile era, it's really about lending a certain level of comfort to Google...

  2. Google '(Not Provided)' Keywords: 10 Ways to Get Organic Search Data

    You can still get keyword data in Google Webmaster Tools, by clicking on Search Traffic > Search Queries, and yes, it does include search data from encrypted searches. Suddenly, organic analytical data is nonexistent for Google traffic, and many...

  3. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    The minutiae of YouTube optimization deserves its own post but a few special caveats for mobile include adding keywords in the video file name and video headline as well as adding a video script in the description and uploading a script for closed...

  4. Nomenclature: The Industry Case For and Against SEO

    Rather, it’s meant to me that you, as a marketer, identify where people do any type of search request, figure out how results are generated and try to increase your visibility for those searches. That means, as I’ve talked about for many years, you...