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  1. Can the SEO-PR Love Affair Survive After Panda & Penguin?

    Google’s latest Penguin and Panda algorithm updates hit, turning the online marketing world upside down.or maybe right side up. To avoid getting caught in the algorithm, here’s a few quick tips for the post-Penguin world of creating press releases:

  2. The Trouble with Tribbles: Beyond Google’s Cookiegate Browser Settings Hype

    On the open web, he who owns the data rules the advertising world. This shouldn't actually open up any new tracking vectors but will fix certain real world compatibility issues. This also means the big players in the browser world are going to have...

  3. Are You Competing with Your Own Business Identity?

    Achieving a Consistent Business Identity in a Digital World Many companies struggle with this issue as inconsistent, cross-platform ad content regarding a business’ anchor identity creates confusion and noise for consumers who are desperately...

  4. iPhone Tops Web and Mobile Searches on Yahoo in 2011

    Ways to get ahead in games, winning the lottery, and the end of the world, among other topics.iPhone 5 New to Yahoo’s Year in Review last year, Obsessions are a look at the people, places and things that dominated our interests, at least online...

  5. News Picks: More Instant Fallout, GoDaddy.com for Sale, Twitter/Facebook/LinkedIn All See Growth

    Shashi Seth reminds us that they had "Instant Search" back in 2005, but the world just wasn't ready for it yet. Here's a look at more news and helpful advice from around the Web, sorted by category. The Business Value of Social Media & SES Hong...

  6. Rupert: Pass the Media Giant on to Younger Minds

    The world needs the seasoned and trained journalist, but newspapers and TV provide versions of the same stories. As a pre-Web journalist, I'm always aware of the difference between a Twitter pic or a short factual announcement and the work of a...

  7. Landing Page Optimization: Guessing vs. Testing

    Your landing page isn't written on stone tablets; it's the most ethereal of objects -- a set of bits that reside on a computer hard disk and are accessible to the world. Search Engine Strategies and Market Motive are teaming up for a new online...

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  8. SES Latino -- Interview with Conference Chair Nacho Hernandez

    Living with Google Book Search digitisation, Information World Review That's about 45 billion unique online visitors [who are also in the search space”. SEW: One very notable statistic: US Hispanics hold an 89% penetration to search, and more time...