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  1. The Content Hack That Will Unlock 100 Years of Journalistic Tips for Your Digital Strategy

    Over the past 18 months I have been that boy, attempting to draw on all my learnings from a decade-long career in print journalism and translating them into digital strategy. Pick up any one of those and read the "cover lines," the carefully...

  2. Google, Social & Content Marketing: Can We Quantify Quality & Qualify Quantity?

    And since more solutions are now using social signals like tweets, shares, likes, Klout score and authorship – and popularity (at least the digital version of it) has become synonymous with influence – in the new world of social media all that...

  3. Human-flesh Search Engines Unearth Dark Side of Online Community

    The kitten killer was caught because of the easily "transmittable" nature of the digital format they recorded their act on. Later, after expressing a liberal view towards the Chinese situation in Tibet, web users dug more deeply into her online...

  4. The Ghosts of SEO Past and Future

    I was fortunate enough to work for the company that launched the first "true" commercial banner offering on a mass scale (HotWired; Wired/Digital which was later purchased by Lycos). Would you rather advertise to someone passively on a brand Web...