Facebook is now suggesting images of 308x308 pixels to show the traditional ad in the news feed, which is a significantly larger canvas size compared to the previous image dimensions of 100x72 pixels.
It talks about putting a team together and how to find resources like industry news and search conferences. Indeed, the book has found a real niche with web firms that need to offer SEO services or those who may not have the full handle on SEO and...
Twitter is where the news breaks. A microblogging tool that forces copy-like conversations, Twitter enables quick information to link backs to important web pages of conversion (i.e.your website and your blog.
A story that reaches a consumer who is looking at his or her Facebook news feed on an iPhone while riding the bus to work is a very different opportunity than one where the content reaches a dad who is sitting on his couch with the TV on while...
Deny favored treatment to advertisers and special interests and resist their pressure to influence news coverage. Journalists' sole function is to report on the news because people have the right to know, and this reporting should be free of bias.
Here's a quick recap of search and social marketing news and tips from the past week. Bing Offers– Discover Deals from Across the Web in One Place – Bing Search BlogIt's pretty much Bing Deals (R.I.P.but with a new name and a bit more of a local...
All this and much more in our quick recap of search and social marketing news and tips from the past week. Windows 8 App Refresh – Bing Search BlogBing News app is now customizable, offers offline reading, and supports RSS; Bing Maps now has...
Looking at Facebook usage specifically, it's staggeringly huge (20 percent of all pageviews are on Facebook): percent of users' time spent on News Feed million photos uploaded daily billion Likes every day million pages with 10+ Likes million...
Here's a quick recap of search and social marketing news and tips from the past week. SSL Web Sites Don't Get Ranking Boost In Google – Search Engine RoundtableThere are no ranking advantages or disadvantages of having HTTPs websites, says Google's...
Also, notice what types of universal results are showing up (e.g.video, news, images, etc. Take data from Google and Bing Webmaster Tools (WMT) and try to validate what you’re seeing there in your web analytics tools (e.g.
Syndicating content very quickly to be found when other news organizations search for sources. Newsjacking, a type of content marketing, places the emphasis on breaking news events rather than how-tos or technical Information and rides the wave of...
Online News Rooms Grow Up, Go Social, Get Optimized Lisa Buyer says that while most brands report having an online newsroom as part of the company website, only 14 percent of press releases were optimized for search and recent surveys indicate...
It’s important to stay up to date when you work in search and every SEO should be spending some time each day learning or keeping up with industry news. However, most SEO professionals live on the web, where distractions are myriad and something...
Businesses would blog their specials, new product updates, industry news, holidays and pretty much everything that had to do with their business. Write about news events. When blogs first hit the web in a real way they were a central mechanism for...
The great news is that this is typically a quick fix. I started my career in web development and web application development, and I’m glad I did. Most web pages use JavaScript for one reason or another.
With that in mind, Google's effort to continuously improve search quality is good news for SEO professionals already using strong content strategies. As even AJ Kohn, outspoken web marketer, states: "Author Rank could be more disruptive than all of...
I am not going to dig into that the entirety of that argument today, other than to note that in my recent interview with Bing's Stefan Weitz that Weitz pretty resoundingly shut down the notion that Bing uses Facebook Likes and shares as a web...
The first result is a Bing news aggregation feed featuring posts from Huffington Post (posted just a few minutes prior to search and had 4 shares and zero comments), Search Engine Land (one day prior to search with a total of 1,168 shares and...
Those who already embraced Facebook local marketing tactics to grow their local page, increase engagement and dominate users’ news feeds should be in pretty good shape, but even those starting from scratch have a great opportunity to get out in...
Will your company be one, or will it be yesterday's news? Digital is no longer going online and reading a Web page. Of all the brilliant minds in Forrester, VanBoskirk seems to have the best handle on search marketing and what it means to SEO...
