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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    What measures are taken to ensure data consistency across all channels so engines will index listings? From what other tools (Web analytics, CRMs, etc.can [VENDOR NAME] import reporting metrics? Choosing a local search automation vendor can be a...

  2. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    As long as Googlebot fetches the page, it will see the noindex meta tag and prevent that page from showing up in the Web index. To entirely prevent a page's contents from being listed in the Google web index even if other sites link to it, use a...

  3. Searchmetrics Releases New Tools to Analyze & Optimize Web Page Performance

    Traffic index potential for URLs, which shows the possible traffic that can be generated to a page as it rises up the search rankings for targeted keywords. The "Page Cockpit" collects page-level search performance metrics like analysis of traffic...

  4. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    If we look at the more competitive keyword, "Search Marketing Agency" I can evaluate the top competitors, how many keywords they are using and the Keyword Effectiveness Index (KEI) to determine which keywords are working for them.

  5. Not Ranking in Google: Is a Manual Penalty, Algorithmic Change, or Content to Blame?

    There are very few sites that are totally perfect in every way, and there's almost always something that can be improved upon in order to increase or maintain rankings in the Google search index. What you've seen is, for example, Panda has become...