One chapter is dedicated to title tags, meta tags, headers, and file names. The third edition of his "Search Engine Optimization: Your visual blueprint for effective Internet marketing" is fabulous for budding SEOs, and still proves to be a great...
Core optimization, like a descriptive title tag, included meta description, crawlable content and a crawlable site architecture are the first steps to creating AFC. When you look at SEO through a user lens certain components of the search engine's...
For more on meta descriptions, see our posts "Crafting Your Ad For Google Organic" nd "How To Use HTML Meta Tags". Cutts also suggested that you could run tests to experiment with different meta descriptions on high traffic pages to see if it...
Google helps you to improve the user experience and performance by reporting duplicate meta descriptions, missing title tags, and non-indexable content among other things. Search engine optimization (SEO) professionals, web designers, and bloggers...
Meta keywords are pretty much ignored by search engines nowadays, but if you still use them, make sure it talks specifically to that page and that it is also formatted correctly. Duplicate meta descriptions from page to page will not get you anywhere.
Bad meta tags, keyword and dynamic URL issues, customization, and the inability to optimize at page level have caused huge headaches for search marketers. With the rapid adoption and renewed interest in content, part cause and part consequence of...
Meta noindex (follow, nofollow): Nice way to exclude content from searches You can’t truly have a successful search engine optimization (SEO) program without evaluating your performance over time and knowing how potential technical issues can...
DF: First off, make sure you have the lang tags (meta language tags) installed to tell us what language/region on the content on the page is targeting. Search should be about completing tasks faster, and Bing's unique blend of visuals, social...
Using the meta robots tag, you can instruct the search engines to not index a certain page, not follow any links on the page, etc. Recommendation: First, check if you are implementing the meta robots tag.
If you do, you end up with a bunch of low quality pages in the index.Finally, I like to write my own meta descriptions, so I uncheck that last box, however, if you are passing this blog off to your client, or have guest bloggers posting on the...
Make sure that each piece of content has an optimized title tag, keyword-focused copy, strong meta description, and optimized inbound links from related content. Take the list, get your baseline rankings, and compare it against a broad set of...
Meta elements are HTML or XHTML elements used to provide information about a web page for the search engines and website users. Title tags are part of the meta tags that appear at the top of your HTML inside the < head> area.
Review Your Robots.txt File; Assess Your Meta Robots Tagging Additionally, run a site scan with a tool such as Screaming Frog to assess if there are any pages on your site you are excluding via a meta robots tag.
Most Liked: #Runnerup How To Use HTML Meta Tags by Kristine Schachinger So, by way of saying thanks to our contributors at Search Engine Watch (SEW) for all the great content they produced this year, I wanted to see if there could be a reasonable...
Have meta robots tags been placed on pages that shouldn’t have been tags? Ensure that your development environment or beta sections of the site are excluded from search engine’s view. Too often, companies look to refresh the look of their site, and...
The use of keyword-rich Meta data: Page title and meta description tags. This experience arises when SEO and sound technical management combine to treat every government web page as a potential landing page – a home page in its own right for users...
The keyness factor can be derived from the context of the terms, terminolgy and text used in the content of URl, title, headings, anchor text of the inbound links, alt text used on images, schema codes, meta tags, microformats and body text.
Also, a manual Google search of “links:yoururl.com” will frequently uncover spammy meta descriptions (Cialis descriptions in the snippet are a big tip off). However, when a search engine discovers this type of hacked content, it typically de...
Visit competitor websites - a surprising number of sites still use meta keywords, even though they have zero SEO benefit. Fresh content not only helps with your search engine optimization strategy; it shows your social following you are active and...
Does my summary, meta description or excerpt clearly and accurately explain what people can expect to find if they click a link on a social site or search engine? If not, search for similar pieces of content before proceeding.
