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  1. 4 Simple Ways to Use Web Analytics for Smarter CRO Testing

    Maybe there are features that could be bundled together to create the most enticing product packages. Design your next CRO test – or your first CRO test – with insights galore by leveraging new tools along the way in a simple, four-step web...

  2. How to Build Your First Content Marketing Strategy

    You'll want to end your piece with something like, "if you want more information about service packages, please get in touch with me(@)mybusinessname.com. Or perhaps you have an analytics program (like Google Analytics) installed on your website?

  3. How to Configure Analytics for Your Small Business Website

    Many tracking packages are available, ranging from the free to the very expensive. Web developers: it's a good idea to install Google Analytics on new client websites by default. Even if your e-commerce platform provides stats and tracking, it's...

  4. Track Those Alternate Conversions

    Sure, some packages can track up to seven different user visits and allow you to allocate revenue across all those visits, but these solutions rely on cookies to do their tracking. This fits the sweet spot of JavaScript-based Web analytics...

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  5. 10 Ways Twitter Can Make Money

    Analytics Packages for Companies Analytics Packages for Individuals, Small Business Google Analytics). Fortune 500 companies don't understand the Web, but think they do. These companies believe they need micro-blog functionality to keep up with the...

  6. Q&A with Ken Jurina, President and CEO of Epiar

    As for “exotic analytics”, different web analytics software packages offer different levels of service and different features. When we talk about “tricks of the trade” used by search marketers, can you share a bit on what kind of “competitive...