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  1. Google's New Structured Snippets Pull Facts Into a Page's Search Results

    This week, the Google Research team unveiled "structured snippets," which presents an additional way Google pulls data from a Web page into its search results. Google Web Search has evolved in recent years with a host of features powered by the...

  2. Centralizing Location Data: 3 Steps to Local SEO Success

    Minimally, marketers should focus on three important sets of web properties to keep updated: their own websites; data aggregators, including Foursquare; and Google My Business. Either of these scenarios can lead to data management and distribution...

  3. 3 Campaigns Your E-Commerce Account Should Have for Christmas

    These campaigns offer a really relevant journey for consumers by matching Web pages to relevant search queries and creating a tailored advert. If you are trying to find extra cover in your account with strong results, this is the place to start: it...

  4. What’s the Deal With Links From M.Biz? Should You Disavow?

    The point is that you really should not have to worry about sites that scrape the Web and link out to you without you asking for them to do so. The problem with the m.biz sites is that they link out from thousands of subdomains to almost every site...

  5. Google Dorking: Feds Warn Against Malicious Cyber Actors

    Frequently test your website using a Web vulnerability scanner. Site: Searches and lists all the results for that particular site. The Department of Homeland Security, the FBI, and the National Counterterrorism Center have issued a warning against...

  6. How FREE Website Call Conversion Tracking From Google Will Benefit You

    Before call analytics the only method of identifying profitable keywords was to dig into your Web analytics to see which keywords generated an online conversion, which usually meant they purchases a product or filled out a form.

  7. Microsoft Tests Specialized Chips for Increased Search Speed

    The speed of search results and page loads is increasingly becoming a very important component of doing business on the Web. What Were the Test Results? And consumers will begin noticing results load faster without having to jump through a lot of...