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  1. Mobile Ad Spend Skyrockets as Mobile Search Volume Grows

    As mobile search volume rose 120 percent, one-third of last quarter's paid search spend went to mobile, according to research from Covario, a San Diego, California search marketing agency. In second place is Baidu, the Beijing-based Web services...

  2. Writing Your Way to the Top of Search and Social Results

    This means it’s up to brands and marketers to invest not just in hiring quality writers, but also training and educating writers in SEO best practices, content styles, and trends as well as being included in the brand’s research process and...

  3. 8 Lessons Learned From Owning a Search Agency for 15 Years

    Never email a proposal; if you are going to invest time doing the research and putting a proposal together, they can give you full attention for one hour. But, back then people thought you just had to be on the Internet or WORLD WIDE WEB to make...

  4. 3 Building Blocks for Content and Search Marketing Success

    From social media monitoring, to audience profiling, Web analytics, and traditional research and business strategy, understanding your buyers, personas, and target audience helps you map and build demand- and content-based strategies to deliver...

  5. Cross-Device Measurement: Believe the Hype

    Brands would be able to learn how consumers use different types of devices to research or purchase. If there is a method to prove that an ad seen on smartphone resulted in a later purchase on a desktop Web search, or vice versa, then brands would...

  6. 49% of U.K. Consumers Use Organic Search to Find Online Retailers [Study]

    This, according to research commissioned by BloomReach, a company that provides a personalized discovery platform for online retailers. Kaufman says that in separate research for various U.S.clients of BloomReach, they found that up to 50 percent...

  7. Former Google Employees Launch Adult Entertainment Search Engine

    According to research, the search term "porn" has had a rate of interest that has not dipped below 80 percent since 2010. It’s no secret that adult entertainment on the Web is here to stay. So on September 15, a handful of former Google employees...

  8. Google's New Structured Snippets Pull Facts Into a Page's Search Results

    This week, the Google Research team unveiled "structured snippets," which presents an additional way Google pulls data from a Web page into its search results. Google says structured snippets are the result of a collaboration between Google...

  9. Baidu Building Powerful Computer Cluster

    The cluster will have about 100 billion digitally simulated neural connections and will be 100 times more powerful than Google's deep learning research project, Google Brain. Beijing-based Web services company Baidu is reportedly building the world...

  10. Google Dorking: Feds Warn Against Malicious Cyber Actors

    As a result, Public Intelligence, the research project that says it "[aggregates] the collective work of independent researchers around the globe who wish to defend the public's right to access information," has posted the release on its website.