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  1. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    And a home run is knowing the entirety of rank across the Web, including rank for Twitter, YouTube, website pages and more. GWT is an average rank over 90 days. Rank Data Continues to Be Essential GWT doesn't give you page-level rank data.

  2. Connecting Content to ROI Is Critical in 2014, Say 78% of Search Marketers [Survey]

    Ninety-five percent of those surveyed said accurate rank data of their Web pages is at least as important in 2014 as it was in 2013. How do marketers view rank today? Savvy SEOs know to track rank across search engines, mobile devices, local, and...

  3. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    This information is primarily on paid advertising, but on the SEO / content marketing side of keyword competitive spying, the example below shows the keyword "Web Hosting Company" top SEO Competitor; Root URL, Google Rank, # of Back Links, Indexed...

  4. Not Ranking in Google: Is a Manual Penalty, Algorithmic Change, or Content to Blame?

    We rolled out something like 665 different changes to how we rank search results in 2012, so any given day, the odds that we're rolling out some algorithmic change are pretty good. In general, if your site is not ranking where you want it to rank...

  5. SEO for Startups & New Businesses: An 11 Step Plan

    Google+ posts pass Page Rank, and Google+ profiles may show author attribution on results pages, so it's an especially important platform for SEO. Here's an example of geo-located core web results: Search engines are geo-locating results more and...

  6. Matt Cutts Talks Google, Spam & Small Business: Do 'Good Guys' Finish Last in SEO?

    And so the fact you got caught meant hey, other good guys who didn't spam rank higher. Unfortunately, until this happens, bad SEO practitioners will continue to get websites kicked out of the search results because site owners don't do due...

  7. Matt Cutts: EXIF Image Metadata is 'Potentially' a Google Search Ranking Factor

    Could webmasters potentially manipulate this information in order to rank better either in the regular search results or image search? Considering how frequently images tend to get ripped off from the web, there's always the possibility that Google...

  8. Matt Cutts: Facebook, Twitter Social Signals Not Part of Google Search Ranking Algorithms

    He also warned about people making the jump to conclusions about lots of Facebook likes automatically meaning that the page will rank well. There was an SEO that said "OK, we see a lot of links on Facebook and those are the pages that rank well...