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  1. Amazon's 4 Pillars of Success: A Preview of Jeffrey Eisenberg's Pubcon SFIMA Keynote

    It now captures about 30 percent of every e-commerce dollar in the U.S.and in many other markets as well), and it is also a successful B2B vendor, hardware developer and publisher. The company did not start out knowing substantially more than most...

  2. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    Leverage authorship and publisher tags to connect your content to your Google+ profile. AC: Content strategy (including the creation of great content and the promotion of such content via social media), semantic markup (schema.org, author/publisher...

  3. Metadata & You: Best Practices, Benefits & Implementation Made Easy

    Specifically, the authorship and publisher meta tags. The publisher meta tag is sort of like the author meta tag for individuals. Specifying an Open Graph image for a post or web page is especially powerful as the image has a large impact on the...

  4. What Percentage of Brands Actually Use Google+ Authorship? [Analysis]

    DoubleClick Publisher Blog The brands which were using authorship markup included TechCrunch, The Next Web, Engadget, and Wired. But sometimes it can be easy to get caught up within our own bubble, so I wanted to see how (or if) brands have adopted...