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  1. Ecommerce Product Pages: How to Fix Duplicate, Thin & Too Much Content

    Noindex, follow": If your goal is to optimize crawl budget and keep duplicates or pagination out of the index, use brute force and block Googlebot via robots "noindex, follow" meta directive. It adds more content for engines to crawl, which means...

  2. Google Guilty of Defamation; Google/Apple Extend Search Deal & Latest Search News

    Make changes to the meta descriptions or page content that show up in those snippets. Pay attention to what search engines are showing in the SERPs as snippets for your pages when they appear for different queries.

  3. Why Settle for Best Practices? Part 2

    Meta data is basically paid search copy; you don't let your IT people write that, do you? How often do you use the targeted keywords in content, and how are they used in meta data? Meta data provides another great illustration of SEO marketing...

  4. Don't Overlook Local Search Opportunities

    Your specific keywords should be reflected in the URL, title, meta, heading, and content. Remember to add content specific to each location to further entice potential foot traffic, as well as enforcing your placement for the search engines.

  5. Yahoo and the Future of Search

    Long ago and far away (well 10 years ago), one of the primary ranking factors used by the search engines was the data in the keyword meta tag on the Web page. Keyword meta tags may be dead as a ranking signal, but there's no reason why a search...

  6. Defining Yourself Through Search

    Use your name in the title tags, META data, and in H1 tags. Some other sites to consider when setting up your profile are people search engines like Naymz and ZoomInfo, both of which are frequently indexed for name searches.

  7. The Search Engine Update - Number 230 - October 4, 2006

    Get 20 Years For Meta Tag Abuse - A new law in the US might land some people using meta tags in trouble, if they are trying to mislead children. Search Engine Forums Spotlight - Links to the week's topics from search engine forums across the web...

  8. The Search Engine Report - Number 118

    Get 20 Years For Meta Tag Abuse - A new law in the US might land some people using meta tags in trouble, if they are trying to mislead children. Hitwise Data Center Offers Search Terms & Top Search Engines For Various Countries - New from Hitwise...