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  1. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    This information is primarily on paid advertising, but on the SEO / content marketing side of keyword competitive spying, the example below shows the keyword "Web Hosting Company" top SEO Competitor; Root URL, Google Rank, # of Back Links, Indexed...

  2. How to Implement Adjusted Bounce Rate (ABR) via Google Tag Manager [Tutorial]

    Select the "All Pages" rule, which is one of the default rules in Google Tag Manager. It uses a regular expression to match all pages on the site (. Enter your web property ID (UA-XXXXX-X). Enter Google Tag Manager, a free tag management system...

  3. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    How to Use this Segment: Apply this segment to your SEO reports to look at keywords, landing pages, and other dimensions typically explored with organic search. How to Use this Segment: Apply this segment to any reports that compare landing pages...

  4. Google's Matt Cutts: A Little Duplicate Content Won't Hurt Your Rankings

    Cutts started by explaining what duplicate content is and why duplicate content isn't always a problem, especially when it comes to quoting parts of other web pages. Cutts does caution against local directory types of websites that list masses of...

  5. 10 Google Analytics Advanced Segments That Reveal Search & Social ROI

    This segment is set up to capture landing pages containing the word "blog," so feel free to change it accordingly if your blog has as different article navigation structure. Web analytics expert and Google's Digital Marketing Evangelist Avinash...