Search has moved beyond just finding keywords, but it still doesn’t read all these billions of web pages and book pages for semantic content. What is being done to detect and remove results from larger sites when they don't have unique content that...
Despite the shrinking number of plain old web pages showing in SERPs, this is still where the action is. Mobile optimization: Going hand in hand with local, optimized mobile landing pages are no longer optional.
We show results with warnings for about 0.04% of all searches, meaning about 1 in 2,500 search result pages will have a result with a malware warning on it. A newspaper company wants to add an archive with 200k pages.
Keep in mind these are not true mobile apps, rather they're actual web pages that are wrapped around what look like mobile apps. Mobile Web: pages, events, goals often on a separate subdomain, etc. Looking at Facebook usage specifically, it's...
Google launches beta test allowing creators to connect Google+ pages to YouTube channels – The Next Web New program in beta lets creators link Google+ pages with YouTube accounts. Sharing new data and stories about U.S.small businesses on Facebook...
That means that when people want to search beyond Facebook, they see web search results from Bing with social context and additional information such as Facebook pages. On the right hand side, you will see content from Facebook Pages and apps that...
In fact, in all of 2012, our number one referral was Facebook, sending us 8,321 visitors who averaged over 3 pages per visit and over 3 minutes per visit. I use web Twitter because I am a Luddite but for the serious social media power user, you'd...
Google’s pursuit for relevancy really kick started the year as Google Search Plus Your World launched to solve issues regarding trust and authority of content by adding people, pages, and profiles that are all also fully integrated in search results.
Leading brands like Adobe and Tiny Prints have actually driven rank by increasing tweets sharing those pages. Understand which keywords are trending on Twitter and promote mapping pages. These include pages, keywords, keyword groups, backlinks and...
If we focus on the keyness factor and try to cater to correlate to a wide range of keyword data rather than focusing on the keywords alone in the URLs, titles and descriptions it gets passed on to the next layer of the emerging web, making the...
Adding, “Google crawls 20 billion pages a day” and “100 billion searches are conducted per month” on Google. Information retrieval scientists and professional marketers alike understand the importance of determining the user “intent” behind a web...
And Google knows this, because those pages are linked to by other pages that are linked to by other pages and on and on and when you analyze a few billion of these linking patterns and relationships, a mathematical form of trustworthiness begins...
We know that the net present value of search is $1.6 billion if we assume that the web only influences 30 percent of our customer purchase decisions (which is a skeptical assessment)," Rao explained. Describing the process, Rao said, "Google...
Paid Search Results: Organic Wins 94% of Time," which looks at click-through rate data for 1.4 billion search queries and helps shed some light on how end user data is shaping Google's branded search result pages.
Google crawls 20 billion pages a day. Google has seen more than 30 trillion URLs and crawls 20 billion pages a day. In Google’s view, if a website can create pages that give users basic information that takes 3 seconds, then it’s fair for Google to...
Landing pages can be used for PPC ads, mobile app downloads, promotional campaigns and more. The top slowdown factors for mobile pages are the number of requests (loaded images, scripts, etc.followed the number of bytes (page size), so strategize...
Giving searchers the ability to engage with and produce social signals from your blogs, press releases, web pages and social networks positively impacts your organic rankings. If your web presence was negatively affected by the Panda and Penguin...
Posting comments on bookmarks, news, images, videos, podcasts and other web pages Trust concepts (pages and users) Custodian profile (content relational) – Looks at inferences between the viewer of a web page and the person that created, or manages...
Just a few days ago, we reported that Google Places had been swallowed up by Google+ Local Pages, as the search giant continues expanding into new revenue sources. Google+ is central to this new project’s success, which makes sense given the recent...
Many national brands now provide physical locations with their own mobile location web pages, as well as social and video pages on Facebook, Twitter, YouTube, and other top sites. Custom, optimized location web pages with unique URLs are just the...
