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  1. Driving Consumer Insights With Mobile Analytics

    But the left-side navigation is different with the following options: App Overview, Acquisitions, Users, Engagement and Outcomes. So if you're building an app for an iOS, Android, Windows Phone or whatever, it won't usually be written with HTML and...

  2. Government SEO is Broken

    A keyword-rich inbound link / internal navigation profile: Pages linking to the content use keywords as anchor text. By including SEO - the set of best practices around helping web content appear in search results - government can insure their...

  3. Crawl, Index, Rank, Repeat: A Tactical SEO Framework (Part 2)

    This isn't always the best route, however, and is best used for "pure search" pages that don't serve as a site's navigation foundation, obviously. Search engines crawl, index, and rank web pages. Marshall Simmonds and the team at Define direct SEO...