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  1. Nuances of Spanish Language Search Marketing

    Spaniards are less likely to multitask or media mesh when using the Web, only 54 percent of Web users use more than one media avenue at a time. Also, about 60 percent of product reviews are shared in face-to-face conversations as opposed to via...

  2. Searchmetrics Releases New Tools to Analyze & Optimize Web Page Performance

    The "Page Cockpit" collects page-level search performance metrics like analysis of traffic, conversions, backlinks, and social media activity for a Web page, as well as analyzes individual pages to make recommendations for content, technical, and...

  3. Many Web-Only Retailers Fail to Offer Optimized Mobile Experiences [Study]

    An app store prompt is featured prominently at the top and the bottom of the site displays a number of social media buttons," The Search Agency reported. Social media The Search Agency today released a new mobile scorecard report, which looked at...

  4. 40% of Marketers Want to Reinvent Themselves: Data & Change at Adobe Summit 2014

    Five of the top five media companies. Each of these users necessitated a different web experience. Allow me to show you the bigger picture – a picture that we are part of regardless of our role in search, social, digital, and content – as we are...

  5. SEO for Startups & New Businesses: An 11 Step Plan

    As noted above, empower some or all of your employees and make them a PR/social media army to drive social signals and inbound links around you launch. Be sure to put your writers and editors through SEO and social media bootcamp before you go live.

  6. How Personalizing Websites With Dynamic Content Increases Engagement

    The social media revolution of the past few years has completely changed the way we use and experience the web; it's now more about the user, user engagement, and user-driven content. Updating your site with new content isn't enough to successfully...