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  1. Connecting Content to ROI Is Critical in 2014, Say 78% of Search Marketers [Survey]

    The 2014 Search Marketer Survey by BrightEdge aimed to uncover the sentiment around some of the burning questions of 2014, like, "How do we measure our content? Ninety-five percent of those surveyed said accurate rank data of their Web pages is at...

  2. Securing the Future of SEO: Global Brands & 5 '(Not Provided)' Solutions

    If you really want to drive forward with Future SEO you need to act and think like a marketer more than ever. Manager, Search + Web Content – Autodesk Understand structured data, the semantic web and how Google looks to "link" topics and entities.

  3. After Being Crushed By Google Panda, Voucher and Car Classified Sites Recover

    You can employ a content marketing agency or become a content marketer yourself, and unless you look subjectively you'll end up with a blog full of awesome frickin' content and your business won't sell itself effectively on the pages that you need...

  4. Is BuzzFeed's Boom Making Brand Blogs Go Bust?

    One content marketer tweeted: Noooooooooo! The BuzzFeeds and Mashables just reinvented it to work on the web. BuzzFeed's rising popularity is creating its own buzz among content marketers who are wondering if the BuzzFeed platform is replacing...

  5. 3 Ways Ecommerce Websites Can Grow or Maintain Organic Search Traffic

    As any good online marketer knows, organic traffic isn’t "free," but the ROI for organic search is excellent – giving it a prominent place in the marketing mix. This is hardly a farfetched scenario, but one that would be recorded entirely wrong in...

  6. SEO Into 2014: The Irreversible Changes in Google's Products

    Until then, I want to take the time to think about how businesses online can capture, and perhaps recapture the attention of users who are marching in a very new and exciting direction of discovery – and I invite every online marketer to join me.

  7. Facebook Graph Search: How Multi-Location Brands & Local Marketers Can Capitalize

    Fortunately there are tools available to assist with these issues; automation technology allows a corporate marketer to manage multiple pages simultaneously while ensuring brand consistency. Traditional search engines return relevant content from...

  8. Make the Most of Your Social Media Interactions: 9 Tips

    Don’t be that marketer. If you’re just beginning to tackle the social web your time is best spent listening or being a voyeur if you will. This information gathering will arm you with the insight you need to begin rocking the social web.