SEO News

Web Mapping

  1. Mobile Site Migration Planning: Rolling Your M-Dot Into Your .Com

    However, with this being Google’s preferred method of Web presentation for mobile, as well as the increased understanding that brand consistency drives momentous brands such as Apple, Google, and Amazon, responsive is, of course, a no-brainer.

  2. Remarketing Across Ad Exchanges With DoubleClick Search

    The best thing about it is that advertisers have full control – and they're not waiting on a Web team to add tags and QA setup. However, many advertisers seem to have a few roadblocks when setting up remarketing campaigns – some have trouble...

  3. 130 Questions to Ask When Choosing a Local Search Automation Tool

    From what other tools (Web analytics, CRMs, etc.can [VENDOR NAME] import reporting metrics? What mapping solution(s) (Google, Bing, OpenStreetMap, [VENDOR NAME] integrated with? Performing well in local search depends on many different...

  4. The United States of Google: Mapping Google Usage by State

    Some Southwestern, Midwestern and Southern states showed more use than others in their respective regions; however, Chitika said in no state did Google's share of desktop-based Web searches drop below 50 percent.

  5. 7 Critical Web Redesign Considerations You Can't Overlook

    Images, videos and other web elements can all hide and disguise this text so that search engines have difficulty reading it. That means market research, keyword research, and community mapping. You have a blank canvas to which you can easily add...

  6. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    For each tactic, brainstorm possible implementation outcomes and factors – both good and shares, web traffic, comments, testimonies, user-generated content, leads, support costs, legal considerations, etc.

  7. How to Create a Social Media Editorial Calendar

    Web pages Today’s editorial calendar takes into account web content, company press releases, blogs, social media news network postings in the likes of Facebook, Twitter, LinkedIn, Google+, Pinterest and YouTube as well as email marketing plans and...