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  1. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    See "Google to Appeal Italian Privacy Ruling and Jail-Time Sentence" for more details on the case's history. Google: Disavow Links Even If Removed As A Best Practice – Search Engine RoundtableSays Google's John Mueller: "While it's really important...

  2. How the Filter Bubble Impacts Google, Bing Search & What It Means for SEOs

    As social results begin to proliferate in the SERPs, we continue to see more results based on our previous predilections (click history, etc.and from our own "social bubbles" while moving away from the broad web-centric results of Internet search...

  3. Search Engine Users Dislike Personalized Search But Like the Results

    Even if you sign out of Google, for example, stored cookies still share your web history and results are personalized to some extent. Contextual signals might also include search history stored in cookies for up to 180 days, according to a Google...

  4. Last Ditch Efforts to Halt New Google Privacy Policy

    As we’ve previously reported, this change was mainly aimed at connecting YouTube and web search history. Click "remove all Web History" (Note, if your only option is “Turn Web History on”, then Google doesn’t have this info attached to your account.

  5. Google, Microsoft, Yahoo Working With White House on Do No Track Browsing

    In other words, web tracking will continue; those who opt out will see less ad personalization based on browsing history. Companies that are [Digital Advertising Alliance] members - including the web's largest ad networks like Yahoo, Valueclick...

  6. Nomenclature: The Industry Case For and Against SEO

    Dye" is a far better way to explain the history of SEO, he said. If we simply left the term ‘SEO’ for the history books (websites, ha! Nevertheless, search is a constant on the web, even in social media environments where recommendation is the...

  7. Measuring ROI: How to Collect Meaningful PPC Conversion Data

    Access to these metrics will help identify both strong and weakly performing campaigns, and provide a rich data history should problems arise in the future. Ripe opportunities consistently occur in these regionally based service industries (mostly...