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  1. Google Search Quality Guidelines Now Reward Expertise, Authority, Trust

    This evaluation team goes by a hefty manual created by Google that guides them through what a quality website or page is, and how to rate it. E-A-T is referenced throughout the latest version of the guidebook when designating highest quality or...

  2. Marketing Automation & Search – 3 Strategies for Mutual Success

    Turning automation guides into click candy slideshows or images that are published online. This need to feed your automated marketing platform with whitepapers, guides, articles, videos, podcasts and infographics is great for those of us living in...

  3. Top Google Website Optimization Resources

    Find out in this collection of tips, guides, resources, and tutorials straight from Google. These resources range from beginner's guides to over-your-head programming genius level. Search engine optimization (SEO) professionals, web designers, and...

  4. Google Catalogs Design Tips: How to Best Showcase Your Products

    Since the desktop annotations are larger, it is smarter for publishers to create their annotation frames using the desktop screenshots as guides. But most merchants use catalogs to market new items or items appropriate for the season (holiday gift...