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  1. Nuances of Spanish Language Search Marketing

    A canonical tag will make multiple pages considered as one page to the engines and it does this without redirecting visitors to a new URL. Having duplicate content can result in loss of traffic, poorer rankings, and lower relevancy for engines.

  2. Searchmetrics Releases New Tools to Analyze & Optimize Web Page Performance

    These new URL level optimization facilities are a great example – as they help SEO professionals focus on optimizing individual pages in line with the way search engines are now increasingly focused on showing searchers those pages that deliver...

  3. Connecting Content to ROI Is Critical in 2014, Say 78% of Search Marketers [Survey]

    Savvy SEOs know to track rank across search engines, mobile devices, local, and global in 2014: Ninety-five percent of those surveyed said accurate rank data of their Web pages is at least as important in 2014 as it was in 2013.

  4. SEO for Startups & New Businesses: An 11 Step Plan

    Search engines are geo-locating results more and more – not just the local results block but the core web results as well. Social authority, in most cases measured by a given persons G+ profile, has the potential to become a major ranking factor in...

  5. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    The people who build blog templates might generate URLs (web addresses) that search engines can crawl. Remember, search engine optimization doesn't mean optimizing for search engines only. SEO means optimizing for people who use search engines.

  6. 4 Recent Changes to Search That Make SEO Easy as Finding Hidden Treasure

    However, recent moves by search engines have made SEO more difficult than ever. As the number of websites exploded, the search engines responded with increasingly complex algorithms to improve quality of search engine results in an attempt to...

  7. Why Yahoo Wants to Move Into Contextual Search and How it Might Work For Them

    Search engines need to be able to get much more precise results and advertisements for mobile searchers and contextually determine what the user is actually searching for. Unfortunately, it's not as simple as taking their old search algorithm...