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  1. Searchmetrics Releases New Tools to Analyze & Optimize Web Page Performance

    Managing search performance for your website is increasingly about delivering valuable content to searchers on specific pages rather than focusing at a domain or keyword level or trying to manipulate search engine algorithms using SEO tricks...

  2. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    Most marketers have used a keyword spy tool before, usually entering in a keyword or domain to see what the tool reports back. Competitor Domain Research By entering a competitor's domain, you can immediately see approximately how much they are...

  3. Localization for International Search Engine Optimization

    If you have people on the ground in your target countries and regions, you should also have them blogging and contributing content on the target domain, subdomain, or subdirectory as well. There are many horror stories about poorly translated...

  4. 10 Google Analytics Advanced Segments That Reveal Search & Social ROI

    More and more, a website's blog accounts for anywhere between 10 and 75 percent of the total traffic on a domain, depending on the level of engagement on the blog and other areas of the site. Web analytics expert and Google's Digital Marketing...