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  1. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Relevant backlinks on directories and IYPs through listing validation. Google also references hundreds of local data sources and directories to validate your business information. Google has increasingly relied on microdata to better understand web...

  2. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    We ruined it the same way we ruined meta keywords, and directories, and press releases, and blogrolls, and widgets, and infographics, and link exchanges, and article submissions, and forums, and comments, and wikipedia, and (on second thought I...

  3. Gaining Publicity With Social Talk Shows: Google+ Hangouts and Twitter Chats

    Reach more people by scheduling and submitting your Google+ Hangout in directories, forums and outlets like this one. Lights, Web Cam, Online Action! For the more extroverted and social video savvy brand reporters, Google+ makes it possible for...

  4. Recovering from Penalties, Penguin, and Panda

    Select directories are OK for a site to be listed within, like Yahoo, Best of the Web, and DMOZ. These are examples of directories where the editorial review standard for the links are high, and therefore, OK in Google's eyes.

  5. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    The old SEO rules still apply, but new SEO best practices are evolving as apps become more and more popular and the search ecosystem splinters into myriad proprietary indexes and directories. Search destinations will diversify as well – most brands...