B2B marketers are spending more than 25 percent of their budgets in the development, delivery and promotion of content, according to a recent survey run by the CMO Council and NetLine. Not all inbound leads are equal and it is important that the...
If the voting was taking place on their site, and they had the development resources, then implementing a filter of some kind, to not show any suggestions with "Hitler" or other words that had no place in the crowdsourcing, would also have been a...
The shame in my example is that the author is publicising himself as a WordPress theme developer and capitalizing (very well) from it, yet is ignoring the core of WordPress theme development best practices.
The idea is to provide a framework that allows quick development of front-end design without having to hire 9 million (exaggeration) creative, web, and dev specialists. But, most of all, remember, consult your developer and/or development team...
Keyword Development So the backbone of search engine marketing is obviously keyword development and it's an ongoing practice that you should be constantly working on. Beckman went on to mention some keyword development tools you can use:
Web marketing has seen incredible growth and development in the last ten years. Every major Google algorithm update is followed by weeks and weeks of posts addressing the specifics of the particular change.
The information architecture process should occur long before the technical process of website development. Free Design Template or Pro Web Design? Gone are the days when a web developer builds a site, the SEO consultant optimizes the site, a...
But in the last three decades of this development, there’s one important business function that’s been relatively absent of a platform that could stay current and integrate well with others being developed.
If your company is updating your site, read this with your development team. Indeed, the book has found a real niche with web firms that need to offer SEO services or those who may not have the full handle on SEO and still outsource some of it.
The obvious opportunities in using LinkedIn as a marketing tool include personal branding for executives, sales development for business development professionals and marketing opportunities via LinkedIn targeted, real-time lead gen advertising.
The video reportedly violated the 2012 amendment to Russia’s Act for Information, aimed at the "protection of children from information harmful to their health and development. The amendment allows governing bodies to restrict information...
At a high level you can view these roles as either web design or webdevelopment. But if you're involved in web design, development, and marketing, these 12 components are critical to knowing how to achieve your goals.
The above screenshot is an example of a university profile we found mentioning one of our clients, and a key opportunity for link acquisition as well as long-term business development (for our client).
Baidu falls short of expectations in Q1 2013 with $961M in revenue, $1.00 EPS as growth slows – The Next WebBaidu's net income was $328.9 million (up 8.5 percent year-over-year) as sales and marketing costs jump 77 percent and research and...
It lays the groundwork for the planning, research, creation, development, implementation, and measurement of everything that lives on your site. The editorial calendar decides high-level subject matter and development frequency of content you will...
Brands rely on SEOs to keep their design and development partners aligned to business results. Despite the shrinking number of plain old web pages showing in SERPs, this is still where the action is. There are too many web technologies and emerging...
Social works also in terms of user-generated content, and also in development of audience language. Because the term "social" is used to mean almost everything on the web these days, I would posit that that any signal that shows true human activity...
Once you set up tracking for an app and sign up for the beta program, you then download the software development kit (SDK) – they have one for iOS and one for Android. Mobile App Development Strategy So if you're building an app for an iOS, Android...
We have a few more changes in the works but they're not far enough along the development cycle to discuss at length. Best of the Web, a directory of all the content on the web, turns 19 on April 20. GH: We continue to introduce new offerings as the...
Developing apps require different skills than traditional website development. The title of the app determines the URL and title tag of the web page the app is hosted on. The keyword field influences the search results because there is far less...