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  1. Rise of the New School SEO Professional

    Developing an API or reaching out to app developers may not generate a lot of revenue, but it moves you up the value chain. Apps integration: Including a review of emerging app-based traffic sources relevant to the line of business shows strategic...

  2. SEO Tactics for App Stores, Mobile App Website Pages & Local Markets

    Apple offers clear steps to help app developers internationalize and localize apps to capture the opportunity of more revenue, by attending to the native user experience of other countries worldwide. Just last week, Apple sent its developers an...

  3. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    Consider consultants, contractors, IT developers/support, designers, copywriters, legal reviews, paid spokesperson fees, etc. Consider social analytics, social sign-on, ratings/reviews tools, YouTube paid account, video editing software, mobile app...

  4. Extending Your Google Analytics Functionality With the Application Gallery

    Developers can even submit their apps to Google for consideration in the Analytics App Gallery. Among other things, these terms include provisions so that developers do not store their users' personally identifiable information in Google Analytics...

  5. Mobile Ad Revenue Outlook: Local Search Leads the Way

    In this way, search's fate as a mobile ad format is tied closely to the "apps vs.mobile" web debate that faces app developers and publishers. But for lots of app categories like social, local, and news, sufficient functionality can be seen on the...

  6. Superfish Debuts ShapeRank for Visual Search; Near Matches More Exciting Than Exact

    Webmasters and app developers can build Superfish into their own site and even earn revenue for doing so. ShapeRank allows users to go beyond exact image matching and identify images that are visually similar and sort them by relevance in their web...

  7. Google I/O: Jelly Bean, Nexus 7, Nexus Q & Skydiving With Project Glass

    Google said Android 4.1 will be made available to the Samsung Galaxy Nexus, Motorola Xoom and Nexus S over-the-air (OTA) from mid-July, while the SDK for developers is available from today. Other new tweaks include an updated camera app with a new...

  8. 5 Local-Mobile Recommendations for the Pay Per Call Comeback

    App usage is likely to grow more quickly than mobile browser-based local searches as developers enhance and add helpful local apps. Optimize your mobile web presence to account for smaller screens and the user’s need for instant gratification.

  9. Google Analytics Preparing for Social Reports Next Year

    A new Google Analytics feature will allow content developers to visualize a lot more than merely website visits. This is merely a call for developers to give Google feeds. Until then, the Google Analytics team is offering this developer site where...