Free Design Template or Pro Web Design? Many years ago web projects were built with SEO, content, design and usability as sub projects. It is important to also blend your SEO strategy and web design with actually usability – what happens once users...
A tool could be a web property or a page tied to a promotion. It may be something as simple as engine they are designing must be able to go 0-60 in under four seconds or as complicated as the using a specific brand of valve seals for your engine...
Are you surrounded by web developers and graphic designers in your office every day? Now we have to be able to communicate the concepts of our new site to our designers and web developers. In this post, we're going to share a method with you that...
Because both search and web editorial was under my previous purview the replacement also had to have a firm grasp on brand tone and voice, adhering to style guidance, and editing overall. John Cole: I got into search marketing in the late '90s when...
In short, Google is the gateway to the fraction of the web it has managed to index. It is not the gateway to the entire web. Or from the founders of any given web search engine, for that matter. Yet, it represents only a fraction of the entire...
Can you add copy to existing web pages? Does the SEO firm work to help you enhance your web presence, or are they vague in telling you how they will go about their business? If you were designing a website, or even building a house, wouldn't you...
Just like the majority of web users cannot find an URL, let alone copy/paste it, so the majority of people are not blessed with the ability to truly articulate the style, cut, texture and color of a piece of clothing they like.
How much of your web traffic is mobile? Pre-populate location fields on web forms (Tip: Default ZIP code from geoIP and then compute HIDDEN city, state, and country field values from the ZIP! Consolidate or eliminate scripts, resize and save...
People don’t read on the web. Here are the top seven tips for designing an effective landing page. Creating a great landing page is a critical step in the conversion funnel. By viewing the page as a speed bump in the conversion process rather than...
Typing in the first few letters of a person’s name allows Google to autocomplete and bring up their own search results page, which includes their Google+ profile page and "other relevant web results. Once you’ve found the person you’re looking for...
Vic Gundotra and Sergey Brin took the stage at Web 2.0 Summit to speak with John Battelle in a candid half-hour interview on all things Google. Gundotra took jabs at Facebook’s Open Graph and privacy/oversharing at Web 2.0 Summit, saying, “There is...
Facebook's Timeline Profile design has still yet to be officially released to the public due to privacy concerns and a trademark dispute, but the latest rumors are that they will be made public on the 19th of October, according to The Next Web.
Interestingly, a recent survey of web designers found 50 percent did not consider mobile users when designing their sites. Like much of the social upheaval throughout the globe recently, the UK riots are being discussed in terms of how social media...
You may, for example, want to create a group chat on the web, (like one does using a hashtag in Twitter) and follow those people, and drop them into a user defined group, without having to add them all to your inworld friends list.
There are limitless opportunities to create things for your Web site from public information that people will link to. The trick is designing something that will target a specific group and promoting it to them.
The Awareness Ladder is a simple model that can help you pitch every page on your web site at its target audience with precision. Because it looks at all facets of your web presence from a conversion perspective, from how you organize your web...
Here's a recap of this week's columns and news stories for the week of Jan.to Feb.as reported by Search Engine Watch, as well as search news and tips from around the web. Go Daddy Makes The Web Faster by enabling mod_pagespeed - Google Code Blog
This returns a list of 100 web pages on .edu domains that mention "computer history" in their title tag (while removing any pages that include .pdf, .doc, or .ppt because our focus is web pages that contain dead links).
Here's a recap of this week's columns and news stories for the week of Jan.to 29, as reported by Search Engine Watch, as well as search news and tips from around the web. When it comes to Google sites and Facebook, consumers, schools, and...
This is your address on the web. Look on the web for yourself. What's in a URL? For the search engine optimization (SEO) world, everything! Having a keyword-rich domain name and creating a sound information architecture followed by proper page...
