Ultimately, there are a number of ways you can design your website, and you have to go through the discovery process as referenced in the wireframe. It lays the groundwork for the planning, research, creation, development, implementation, and...
Brands rely on SEOs to keep their design and development partners aligned to business results. Despite the shrinking number of plain old web pages showing in SERPs, this is still where the action is. There are too many web technologies and emerging...
And, try and have a plan for how social works with other things that you’re doing, from PR, to web design, to promotional marketing and – yes – to search engine optimization. Social works also in terms of user-generated content, and also in...
And with Mobile Web and Responsive Design it's pretty straightforward. Responsive Design: pages, events, goals the same as any other website, etc. Responsive Design: Your website designed to auto-size based on browser.
Concept sketches can be instrumental when we communicate aspects of a web page to our design and development team. To create these pages, we'll want some design help. Yet, it still leaves room for a designer to design.
And that includes people on the marketing team, design team, and even the development team (in certain situations). I started my career in web development and web application development, and I’m glad I did.
The cost for the new and dazzling shiny toy in your mind is realistically $50,000 and that is an acceptable number for you considering the cost of reputable web design and development the readiness and motivation displayed on your behalf is...
Google suggests a responsive design to encourage a better online experience (and they'll give you a boost in the SERPs if you do so). When you are selecting a premium theme from ThemeForest.net, ElegantThemes.com, TemplateMonster.com, or any of the...
Create a catalog design that gives consumers the best experience on the Google Catalog platform and then annotate that catalog in a way that best suites the design. If publishers are going to take the effort to design a stylish, digital friendly...
Webmasters should be able to take credit for the amazing design and development of the websites they produce. This hasn't been good news for all the webmasters who have been including a link to their website in the footer of each and every website...
Be brave with organizational design. Prior to 2011, a team of 20 SEO’s might have been relevant to deliver campaigns, but moving forward a team of 10 SEO’s and 10 specialist digital marketers might be more value adding for both the business and...
This can come from a myriad of reasons from coding errors, SEO unfriendly design practices, to even more disastrous practices (e.g.content duplication, URL rewriting without redirection, information architecture changes away from search engine...
A "responsive" web design is a growing part of the development cycle. Today’s fashion statements include a mix of marketing color: local SEO, Pinterest, and social media. These are the areas small- to medium-sized businesses should focus on...
A proper SEO effort is one in which PPC works with SEO, PR works with SEO, social marketing works with SEO, copywriting works with SEO, video/image teams work with SEO, web design/development teams work with SEO, and IT teams work with SEO.
Embed optimization into product, design or client lifecycles. Ensure that optimization software is integrated into all of your sites and platforms early in development so that you aren’t limited by technology penetration or lack thereof.
The rich HTML5 results of the new design include Image and Video results. This search delivers a “development of this topic is under investigation" and that is all you get. It works by interpreting your input and generating the results for you by...
As a rule of thumb, anchor text links should not be randomly peppered all over the page at unless that anchor text is a persistent design feature of a site - such as site navigation (in which case it would not be random anyway).
Responsive Design – Stepping Forward Into the Future Responsive Design not only gives you greater control, but also helps to “future proof” your site. Responsive Design: One Site to Rule the World That being said, once you have completed the...
Hopefully most people reading this, those with experience in web development and SEO (or running websites), don't use borderline tactics with their sites. In looking back at my recent posts here it seems, though not by design, there was a theme...
Rather than forcing social results into the main organic results, Bing will unveil a three-column design with organic results as the main pane, “entities” in the middle, and social on the right. So if you query ‘Hawaii,’ user models in the network...
