RG: For many years now, I have written that the game to watch in modern search is to find out which entity has both the best crawler-based engine technology, combined with the best human social layer.
But now that a generation has passed and crawler technology is not as primitive as it was. Developers of content management systems, long the arch enemy of the crawler, build them with being "crawler friendly" in mind.
Check out your Robots.txt (Site configuration -> Crawler access). See what the most popular search queries are (Your site on the web -? Sometimes you can get invaluable information without involving a computer or the web at all.
Here, you're depending on the effectiveness of a third-party software program (the search engine crawler) to work correctly on your site. To provide a simple illustration, imagine a page with eight links to other pages on the web, and let's say...
Google Crawler May Have Helped Leak Colorado Drug Informants by Frank Watson Here's a roundup of this week's columns and news stories for the week of Dec.to Dec.as reported by Search Engine Watch, as well as search news and tips from around the web.
However, the real power of Goodzer comes from it's crawler which is able to parse any online store regardless of it's design and if it changes it's website. Goodzer is available on the web at www.goodzer.com but is soon to be available for iPhone...
If you previously blocked the Bing crawler but allowed the Yahoo crawler access to your site, you'll need to allow access to BingBot to continue to be seen in Yahoo search results. Review your server configurations for crawler access.
Go to Google Webmaster Tools and use the built-in robots.txt checker (you can find this in the Crawler Access section under Site Configuration). As part of this, check the historical Web analytics data for non-branded search traffic.
A crawler is just a software program. Web Site Development Someone needs to build and maintain the Web site. Many different groups of people are involved in Web site design and implementation decision-making, so making things happen quickly is...
Search Engine Friendly Design: How can you build a website from the ground up that pleases both crawler-based search engines and your visitors? Not syndicating your content through web feeds? Every major search engine offers a paid placement program.
If I place the mistyped URL above into the box at this page, I get a detailed list of how the page is seen from a crawler's perspective. It may surprise you to learn that the way a Web site handles 404 error pages can affect search engine rankings.
A search engine like Google can tell how much time a particular page takes to generate for a crawler. A search engine such as Google will automatically assume that the Web server is overused and the users are seeing the same message.
Having proven they could create their own algorithmic crawler and build their own search index, the company was faced with the absurd challenge of competing with Google as a general search engine. They had built their own algorithmic search engine...
Nevertheless, this session will feature representatives from majorcrawler-based search engines, who will cover how to submit and feed them content, with plenty of Q whether or not you get links. We're talking about the search engine spiders that...
Website Design – building a “search engine friendly” website that that pleases both crawler-based search engines and your visitors. Contextual Ads – delivering ads based on the content of a web page that's being viewed, usually in an automated or...
Additionally, companies will recognize the importance of doing their homework on keyword research and creating "crawler-friendly" site architectures. Marketers will have to get more creative: Trends like this are forcing marketers to get more...
Search Wikia Launches Open Source, Distributed Crawler Personalization, SEO, and Web Marketing Stone Temple Consulting Publishes Web Analytics Shootout Results Ask.com Launches Major Updates Ask is making a major push to become a legitimate...
This can prevent a search engine crawler from seeing the link. During the recent SES Chicago show Laura Thieme and Matt Bailey provided a great overview of the major issues confronting dynamic web sites.
All flash site - Very, very pretty, but not a great experience for a crawler. Just make sure you offer text link navigation options and use a technique like Scalable Inman Flash Replacement (sIFR) to tell the crawler what is in the movie.