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  1. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    Since they seek to validate and score the quality of everything else you do on the web, why wouldn't they also evaluate the quality of your following? This means that, unlike Facebook, a brand is free to follow any other Google+ user and begin...

  2. Google's Matt Cutts: A Little Duplicate Content Won't Hurt Your Rankings

    Cutts started by explaining what duplicate content is and why duplicate content isn't always a problem, especially when it comes to quoting parts of other web pages. It's important to realize that if you look at content on the web, something like...

  3. Google Blocks Child Abuse Images on 100,000 Search Terms

    Despite the apparent increase in action from search providers, the problem of the so-called "dark web" remains, with ISPs the only gatekeepers between users and illegal abuse content. Microsoft is also preparing to announce its own efforts along...

  4. SES San Francisco Keynote: Google's Matt Cutts & Patrick Thomas on Search Engine Censorship

    With 60 trillion URLs on the web, a search engine needs to make many tough calls to on content ensure users get what they're looking for. Cutts said the raw material for Google's suggestions is what people are typing in, combined with content on...

  5. Is rel=author Really a Good Way to Judge Sources of Good Content?

    With this massive movement to more of a Web universe where you are based on what you write and how people engage and share your content, what will become of the modern link as we know it? A majority of the web and sites are based around this model.

  6. Top 10 Web Analytics Segmentation Tips

    Content is often written with distinct personas in mind, so leverage that same content targeting nomenclature for your web analytics reports. With so much raw data at our fingertips, many web analysts look to social media, analytics experts and...