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  1. How to Create Effective Content to Help SEO & Sales: 3 Top Ideas

    Take a look around the web at related content that has been a hit online, and find ways to put your own spin on it. Look at what content is populating the web and find a way to take the unexpected, 180‐degree approach to make your content stand out.

  2. Top Google Website Optimization Resources

    Google Analytics offers content experiments that allow you to test multiple versions of a web pages to determine which one is performing the best. Search engine optimization (SEO) professionals, web designers, and bloggers read a lot of tips from...

  3. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Google: Disavow Links Even If Removed As A Best Practice – Search Engine RoundtableSays Google's John Mueller: "While it's really important for the web-spam team when processing the reconsideration request to see significant effort put into...

  4. Another Loss for Viacom in Endless YouTube Copyright Legal Battle

    The court today reaffirmed an established judicial consensus that the DMCA protects web platforms like Youtube that work with rightsholders and take appropriate steps to remove user-generated content that rightsholders notify them is infringing.

  5. Driving Consumer Insights With Mobile Analytics

    So what you can do is create a custom UI and wrap it around the browser in the native language of Objective C, Java, etc, and all the rest of the app's content comes from the web. So if you're building an app for an iOS, Android, Windows Phone or...

  6. SEO Tactics for App Stores, Mobile App Website Pages & Local Markets

    The description field is the largest area of the page and acts like the main content on a web page. The title of the app determines the URL and title tag of the web page the app is hosted on. The keyword field influences the search results because...

  7. Racing Penguin: How to Attack Unnatural Links Before Penguin Hits [Case Study]

    Web of Trust (WOT) and Human Intelligence He told me how some of his friends were seeing warnings from web of trust (WOT) that his site had a poor reputation score. If you're not familiar with web of trust (WOT), it's a crowdsourced system for...