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  1. Google Pays $17 Million to Settle Apple Safari User Tracking Case

    Installing these cookies allows Google to gather information on users' browsing habits by tracking their movements across the web, so it can serve them more relevant adverts. Consumers should be able to know whether there are other eyes surfing the...

  2. Goodbye, Keyword Data: Google Moves Entirely to Secure Search

    The biggest impact for many site owners has been not being able to segment users by keywords within their web analytics software. This led to the now-infamous "(not provided)" row in keywords data in Google Analytics and other web traffic software...

  3. BloomReach Helps Retailers Deliver Personalized Content to Mobile Shoppers

    Its predictive search uses data collected daily from "150 million web pages and more than a billion consumer interactions" in order to make suggestions for products after only a couple characters are typed into a search bar.

  4. Branded Videos Shared More Than 500,000 Times Every 24 Hours

    Recent research from the Unruly Social Video Lab has found there is a huge appetite for branded videos on the web. Viewers enjoy recommended videos more than non-recommended videos: there was a 14 percent increase in the number of people who...