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  1. Note to FTC: Google Satisfies Information Needs Way More Than Shopping Needs

    This study, Classifying Web Queries by Topic and User Intent discovered that the general search query breakdown for search engines was: percent informational queries.percent navigational queries.percent product queries.percent services queries.

  2. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    For Google, April Fools' Day is the annual launch day for a slew of gag products and hoax services you’ll likely never see in real life. In a post on the YouTube Blog, Chet Flanagan, director of DVD product management, asked, “Loved a video so much...

  3. The Decision-Making Funnel, Stage 4: Action, Part 2

    These increase affinity for the Web site or product. Although I tried to neatly decouple the product or service from its provider, the separation isn't always this clean. More commonly, the provider offers a number of value-added services or...

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  4. SES New York is a Search Expo as well as an SEM Conference

    The company blends best-in-class digital marketing services - including paid search, search engine optimization, Web development, social media, mobile, research and analytics - to create integrated digital marketing programs that engage consumers...

  5. Getting Closer to Mobile Local Search's Day

    Now we're closer than ever, but the market is understandably cautious of bold claims about mobile search and location-based services. This can involve data feeds from the likes of Krillion and NearbyNow, which tap into retail inventory systems that...

  6. Q&A with Darby Sieben of the Yellow Pages Group

    We also launched last year full customized search marketing solutions based on a budget spend and have been testing and continue to sell a guaranteed clicks product. We were the first to sign a deal to license data to Google, we work with all the...