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  1. How Personalizing Websites With Dynamic Content Increases Engagement

    Amazon and Netflix are prime examples of the successful application of personalized content. You can increase online conversions with real-time recommendations based on rich web behavioral data. Updating your site with new content isn't enough to...

  2. BloomReach Helps Retailers Deliver Personalized Content to Mobile Shoppers

    Once the engine is reasonably confident, the BloomReach Mobile application will begin to incorporate behavior from the website into the mobile experience through 'Just for You' dynamic categories and even the priority of search suggestions.

  3. 13 Twitter PR Secrets to Report News, Gain Publicity, & Build Relationships

    App Card: A Tweet card for providing a profile of an application. Twitter Cards helps to richly represent content within tweets across the web and on mobile devices. A plus for brands and marketers investing time and resources to visual images in...

  4. Google, Twitter, LinkedIn Earn Top Ratings on Data Privacy

    Going forward, the EFF said that it hopes social networking sites and web application developers will continue to work to make sure that users are given protections and that data is handled responsibly when working with governments.

  5. Pros & Cons of the Top Mobile App Tracking Methods

    The workaround to pair an app install to an ad click is a brief redirect to Mobile Safari on application launch, which allows the cookie to be read. Apple's Unique Device Identifier (UDID) was the standard mechanism for tracking installs across...