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  1. The Difference Between App to App and Web to App Advertising

    User is in a web browser on their mobile device (such as Safari or Chrome on an iOS device). While methods vary between platforms and stores when performing install attribution, the methods are very similar between Android and iOS apps (in both app...

  2. Need a Timer? Use Google

    It does seem to work in all browsers, so it’s not exclusive to Google Chrome. If you ever need a quick timer for something, grabbing your phone or a regular timer isn’t always convenient when you’re sitting at your desk – and you might not want to...

  3. Google Kicks Ad Blocking Android App Out of Google Play Store

    The app developer told The INQUIRER that in late February Google began forcing Android users to manually configure a proxy server in order to run Adblock Plus, and last December Google recategorized Adblock Plus in the Chrome web store and stopped...

  4. Google Axes iGoogle, Chatback & Google Mini

    With modern apps that run on platforms like Chrome and Android, the need for iGoogle has eroded over time, so we’ll be winding it down,” wrote Matt Eichner, GM of Global Enterprise Search. In another of what Google calls their “spring cleaning...

  5. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    Google’s practical jokes began a day early in 2012, with 8-Bit Google Maps, Chrome Multitask Mode making their debut, then continued early this morning with the YouTube Collection, Google Racing, Click-to-Teleport search ads, and much more.

  6. Google+ vs. Facebook: More Passive Aggression & Creepiness in Tech Soap Opera

    Citing recent integration efforts including YouTube, Chrome, and Direct Connect for brand pages as traffic drivers for the social network, he said “If you ask yourself the question, how many Google Plus users are coming back to Google on a daily...