You can choose between various solutions that run as a desktop application or as web-based service. When multiple links are removed or changed within a short timeframe this is a strong signal to search engines that these links could have been...
The full version of Norton's Task Killer automatically scans and removes unused application elements, freeing up memory and speeding up the overall CPU. Android AutoClean is one of my favorites on this list for two reasons: the ability for me to...
The Google+ Hangout real-time video application is another major bonus to Google+ as a B2B social network. A microblogging tool that forces copy-like conversations, Twitter enables quick information to link backs to important web pages of...
For example, are your users leaving product reviews, referring the application to others, etc. That said, Flurry excels in application engagement – you can define as many custom events as you need. On the web analytics side the web measurement...
Application download: This measurement is unique to mobile and marketers are starting to capture these types of metrics to optimize their campaigns. The panel discussed that the integration of mobile is an opportunity to have a holistic marketing...
I started my career in web development and web application development, and I’m glad I did. Most web pages use JavaScript for one reason or another. At a minimum, learn the basics of web development. Using the meta robots tag, you can instruct the...
I know that delete button has been clicked in the email application as you are hip to the game. The word is out to all SEO consultants, agencies, and smaller online marketing companies in the local area; you are searching for SEO and web...
Google has announced the ability for companies to offer their users a single point of access to their application, much like Facebook's Connect feature. Developers building apps for Android, iOS, or the web can now add a feature enabling users to...
In February of 2012, a new version of the Google patent was published as a pending application. Since Google News is the largest aggregator of news content on the Web, and its news results play a prominent role in many organic search results pages...
Q: Where does a publisher who is considering the Google Catalog platform look to find out how many unique visits the Google Catalogs page is getting on desktops every month and/or how many mobile devices are accessing the Google Catalogs...
There is a Google Catalogs application for iOS and Android tablets. Google Catalogs can contain videos, image galleries and web links in addition links from the merchant’s Google Shopping feed. In the upper right hand corner of the screen the web...
I use web Twitter because I am a Luddite but for the serious social media power user, you'd probably be better off exploring a proper Twitter application. Google+ is also tied to Google Authorship which is becoming a more important factor in search...
The current model of segmented analytics systems for different types of interactions and devices (web analytics focused on pages, mobile analytics focused on application interaction, social analytics focused on likes/tweets/retweet) won't generate...
If you’re looking to hire for a position or even a temporary gig, have some fun with the application process. Require the puzzle to be solved before the application process can be initiated. This can be a great way to build relationships, expand...
Description: A free software application that allows you to quickly and efficiently create search, display, and/or remarketing campaigns. Description: A spreadsheet application/software that allows users to make calculations, graphs/charts, pivot...
A 2004 patent application by Google suggested they planned on assigning greater relevance to links in such positions and I wrote a little more about personalized PageRank in “Is Google Afraid of the Big Bad Wolfram?
Even simple A/B testing can provide huge dividends if it's consistently applied to the right application. Therefore, at a bare minimum, you must have a comprehensive web analytics platform that has been properly configured to measure organic search...
Unlike Google, Apple has total access to everything that happens within the confines of an application, which means there’s a boatload of data to determine user appreciation. Use conversion optimization techniques and push notifications to ensure...
Some examples of “reminders” would be a sales event, a store opening, application deadlines, or even happy hour specials at a local pub. Along with visitors to certain web pages or sections of a site, advertisers can target visitor segment by...
The patent application describes the exact match domain problem: a company may attempt to “trick” the search engine into listing the company’s web site more highly. Slawski points out that a sentence near the end of the patent application opens the...
