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Web App Developers

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  1. Android’s New Feature Paves Way for Apps Replacing Web

    If your brand already has an Android app, ask your developer to keep an eye out for updates from Google on when developers can enroll in the free trial program, and if it requires a separate version of the app to be developed.

  2. SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

    Unlike the fragment part of a URL, query strings are visible to server-side systems and therefore allow web developers to render the appropriate content on the server side exclusively for search engines.

  3. Twitter Speak From @ to Z – Terms & Definitions

    Developers often want to implement OAuth in order to get started and/or debug any applications that use Twitter’s API. The topic can get a tad complicated, so I highly recommend sitting down with your developers and reading more here to decide what...

  4. Google Analytics Finally Gives Developers Content Experiments API

    The new content experiments API allows developers to pick and choose from all the features available within Google Analytics Content Experiments and create a custom solution that fits their needs. With the new Content Experiments API, developers...

  5. Rise of the New School SEO Professional

    Developing an API or reaching out to app developers may not generate a lot of revenue, but it moves you up the value chain. Apps integration: Including a review of emerging app-based traffic sources relevant to the line of business shows strategic...

  6. SEO Tactics for App Stores, Mobile App Website Pages & Local Markets

    Apple offers clear steps to help app developers internationalize and localize apps to capture the opportunity of more revenue, by attending to the native user experience of other countries worldwide. Just last week, Apple sent its developers an...

  7. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    Consider consultants, contractors, IT developers/support, designers, copywriters, legal reviews, paid spokesperson fees, etc. Consider social analytics, social sign-on, ratings/reviews tools, YouTube paid account, video editing software, mobile app...

  8. Extending Your Google Analytics Functionality With the Application Gallery

    Developers can even submit their apps to Google for consideration in the Analytics App Gallery. Among other things, these terms include provisions so that developers do not store their users' personally identifiable information in Google Analytics...

  9. Mobile Ad Revenue Outlook: Local Search Leads the Way

    In this way, search's fate as a mobile ad format is tied closely to the "apps vs.mobile" web debate that faces app developers and publishers. But for lots of app categories like social, local, and news, sufficient functionality can be seen on the...