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Web Analytics An Hour Day

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  1. How Personalizing Websites With Dynamic Content Increases Engagement

    A perfect use case would be if you sell cell phone accessories and use Google Analytics to determine Mac users typically purchase iPhone accessories. Updating your site with new content isn't enough to successfully drive web sales.

  2. How to Hire (and Keep) Digital Marketing Talent in 2014

    That is if you're selling digital marketing services in the form of social media, content marketing, analytics, or email marketing. However, I believe we'll start to see that gap close over the next 3-5 years as the SEO tasks that used to require a...

  3. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    ANALYTICS Real-Time Widgets Now Available in Dashboards – Google Analytics BlogFour new real-time widgets you can and add to any dashboard. Google: Disavow Links Even If Removed As A Best Practice – Search Engine RoundtableSays Google's John...

  4. How to Create a Social Media Editorial Calendar

    Measurement: Watching the results in growth and also what is popular in content via tools such as Google Analytics will give you valuable information for future editorial ideas. On the flipside it could be a daily master plan that you did follow...

  5. Google’s Avinash Kaushik Talks Optimization Across All Channels at #SESTO

    In addition to his position with Google, Kaushik is the co-founder of Market Motive Inc.and the author of bestselling books “Web Analytics: An Hour a Day” and “Web Analytics 2.0”. Take visits right out of your Google Analytics, he said.

  6. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    Google Analytics: Interplanetary Reporting Find Google Analytics too limited because it only tracks human visits from Earth? Well, Well, starting in 2030, Google will solve another problem with their latest analytics innovation: Interplanetary...

  7. SEO & PPC: The Comprehensive Starting Points for Driving Mobile Traffic

    Don’t forget mobile analytics. Wilensky indicated that Google may “resize, adjust, or convert images, text formatting and/or certain aspects of web page functionality”, in an effort to show optimal mobile browser layouts (of sites) from traditional...