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  1. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    ANALYTICS Real-Time Widgets Now Available in Dashboards – Google Analytics BlogFour new real-time widgets you can and add to any dashboard. Google: Disavow Links Even If Removed As A Best Practice – Search Engine RoundtableSays Google's John...

  2. Racing Penguin: How to Attack Unnatural Links Before Penguin Hits [Case Study]

    During this process, I kept a close eye on the website via Google Webmaster Tools, Google Analytics, and via third-party link analysis tools. Web of Trust (WOT) and Human Intelligence He told me how some of his friends were seeing warnings from web...

  3. SEO & Keywords: Think Conversions, Not Rankings

    The success of this process depends on setting up goals and conversions in your analytics system. One of my favorite sayings about SEO is, "don’t bother even starting the SEO process unless you have website analytics goals and conversions configured.

  4. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    Consider social analytics, social sign-on, ratings/reviews tools, YouTube paid account, video editing software, mobile app downloads, image subscriptions, etc. Search Web Traffic Referrals 4. For each tactic, brainstorm possible implementation...

  5. 4 SEM Trends & Takeaways From Covario INFLECTIONPoint 2013

    He talked about the importance of making data-driven decisions and drew analogies to search engine marketing, web analytics, marketing and even human resources. In it, we discuss how his lessons playing blackjack, making and losing hundreds of...