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  1. 4 Recent Changes to Search That Make SEO Easy as Finding Hidden Treasure

    Like finding hidden treasure, search engine optimization (SEO) has never been as easy as some would have you believe. As the number of websites exploded, the search engines responded with increasingly complex algorithms to improve quality of search...

  2. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    Join us next month when all will be revealed next time, exclusively on Search Engine Watch. The PR crisis was sending surges of traffic to their website; Mike and his team were now playing triage nurse to their small network of underpowered web...

  3. How Video Site NDN is Driving 500 Million+ Video Views Per Month

    Search Engine Watch (SEW) interviewed Stephen Bach (SB), the head of Business Development at NDN. In 2012, NDN acquired Mochila, the web's leading syndication marketplace for text and photo. These hosted experiences create more opportunities for...

  4. Pinterest Acquires VisualGraph to Boost Image Recognition

    Many speculate this move not only primes Pinterest to be a premier image search engine, but also an ideal environment for advertising. VisualGraph will be Pinterest's fourth acquisition, and one of many strategic partnerships it has leveraged to...

  5. An Integrated Marketing Blueprint to Grow Sales & ROI in 2014

    SEO (search engine optimization) is of no value if what is being optimized doesn't serve the customer in their quest for answers, solutions, and deals. Today's "perpetually connected" consumers are known to consume the web across multiple devices...

  6. Twitter Speak From @ to Z – Terms & Definitions

    As you can see, Search Engine Watch's logo shows up, rather than my photo (the top tweet is the retweet, the bottom is a normal tweet). TweetDeck is an application that you can download and use either on your desktop or on the web.

  7. The Role of #Hashtags in Social Media and Search

    For example, #seochat is a popular stream of conversation used by those interested in search engine optimization on Twitter. Because Topsy allows you to search and track billions of conversations published on Twitter and the web, sorted by...

  8. SEMPO Salary Survey 2013: Average Salary Drops Due to Influx of New Search Professionals

    Safran thinks this influx stems from the increasing awareness and legitimacy of search engine marketing (SEM). SEO started out with web developers in the basement; it's evolved into a legitimate marketing channel and an awareness that half of all...