SEO News

Web Ads Contextual Advertising Ad

RSS
  1. U.S. Hotel Industry Could Be Losing $1.9 Billion From Branded Search Terms

    Consider creating ad landing page policy for channel partners that forbids offering contextual ads or suggestion alternative hotels. In the example below, taken from the report, we can see that the top ad position for a search of a hotel brand in...

  2. Google Social 'Layers', Google Fires Teen Stalker, Facebook/Microsoft Search Deal Rumor & More Search News

    Facts and Trends about Contextual Advertising - Search Engine Journal How To Calculate The Cost Per Fan On Facebook Ad Campaigns - All Facebook Moms are budget-oriented, and most likely to notice ads with coupons/sales/discounts.

  3. Personalized e-Commerce Sites Can Increase Conversions by 70%

    Using advertiser-selected keywords, Google's contextual targeting technology matches ads to web pages in its content network that are most relevant to a specific type of business. Aligning ad language in all of these search-based Google advertising...

  4. PPC Content Advertising: The Latest Tips and Best Practices

    Since then, great progress has been made in the capabilities of the search engines' offerings, and in my understanding of best practices in contextual advertising. This is very useful when the site's content is relatively varied, and placing ads on...

  5. Replicating the Web: Will Google Dominate Mobile Search?

    So the plan is essentially to build a large contextual ad network and a base of search traffic on one end. Before Google was a search behemoth with 63 percent U.S.market share, it built itself up by distributing its search box and text ads with the...

  6. SearchDay | High-Value Link Building is Hard Work

    It’s a big challenge for contextual and behavioural . The article provides an opinion that the future web will be more monetized and the semantic technologies will cover all kind of web services including ad networking.