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  1. 10 Insights from a Lite SEO Audit That Any Small Business Can Benefit From

    Since relevant and powerful links increase SEO strength, it’s important to continually build links from the right sites (naturally). And for smaller sites, this process can be completed relatively quickly and without breaking the bank.

  2. SEO, Why You Are Doing it Wrong

    Thus when the potency of those sites with spun content were rendered useless, Harbour’s site was demoted in the rankings. Specifically Google examines all sites’ anchor text to use as a signal to determine the ‘substance’ of the content on the...

  3. Blog SMO Guide: How to Apply Social Media Optimization to Your Blog in 33 Steps

    Some sites, like The Oatmeal, make unique image thumbnails that include the title for each article. Always plan to include an eye-catching image relevant to the content that can be used as the article's thumbnail on shared sites.

  4. Optimize Your Brand for Sharing and Social Search in 11 Steps

    Many Web sites are still stuck in the time of Web 1.0 and essentially represent a static dead end to the dynamic and interactive experiences transpiring in social networks. Providing the necessary means for individuals to not only find your content...

  5. Living Stories is Google's Way of Telling Murdoch to 'Buzz Off'

    Chief Executive Rupert Murdoch threating to block Google Google from being able to search its Web sites in "Murdoch to Google: Drop Dead. In a post on the Official Google Blog, "Exploring a new, more dynamic way of reading news with Living Stories...