Rewriting an article three different ways and posting in three different locations (internal blog, external byline article, and web page) For example, if the marketing automation team is developing a monthly whitepaper, the SEO team can break apart...
Segment Contributed by: Avinash Kaushik is the Digital Marketing Evangelist at Google and author of the Occam's Razor blog. This segment doesn't remove blog traffic, but it does remove folks who landed on your blog (defined as "/blog/" here...
Be sure to insert Pin It buttons throughout your website, on your blog, Facebook page, Twitter feed, and display ads. Use image tagging tools such as those from startup Stipple that automate the tagging of images as they travel throughout the web.
Hell, the FTC even updated its guidelines to include blogger reviews and The Huffington Post (remember, it's a blog) just won The Pulitzer Prize. Rather, the line between bloggers and journalists is blurred, and seemingly anyone who has a web...
Would it work best as a video, an in‐depth report, an interactive piece, a blog post, an infographic or something else? If people don’t know we exist, they won’t ever see our blog or articles or social media, no matter how great they are.
Bringing Google+ Comments to Blogger – Official Google BlogNew integration brings together comments made on Blogger blog posts, Google+ comments, and shared content that links to your blog post. Google: Disavow Links Even If Removed As A Best...
Prepare for Product Ads Coming in Q3 2013 – Bing Ads Developer Blog and ForumProduct Ads are in testing now and, when rolled out this summer to U.S.advertisers, will include image, price, description, and merchant information.
In other words, links that aren't spammy and available just for the taking (no more blog comments, web 2.0 microsites, article directories, etc). If you recognize industry leaders in your blog posts, you will get links back from those leaders...
For example, would you spend 2 hours of a marketing person's time and $200 in expenses writing an article for Nameless Blog 23 just because they let you put that rich anchor text link in the article? This relates to the infographics and badge...
Perhaps it’s a focused case study, with supporting blog content, video, whitepaper or a combination. Uncover the new, non-branded keywords that are driving organic search traffic and conversions and determine whether there is an opportunity to...
A blog? Take the traffic and visibility your blog garners to push users along to other parts of your website that are relevant to products they may not have discovered otherwise. Showcase the fact you have a blog to users who may have entered into...
Find a great blog in your field and contribute. If you’re wishing to guest blog, reach out to the bloggers and speak to them. For example, if you want to further brand yourself as an expert in your niche, one way is to guest blog.
WriteMonkey is a word processor with a totally stripped back user experience that can help with longer consultancy documents or blog posts. However, most SEO professionals live on the web, where distractions are myriad and something new crops up...
You don't want many low quality blog posts but a few high quality guest posts. As even AJ Kohn, outspoken web marketer, states: "Author Rank could be more disruptive than all of the Panda updates combined.
For example, a post on a blog read by many unicycle enthusiasts that links to unicycles.com/tires as follows: Search engine optimization (SEO) became an arms race to stuff as many keywords into the web page as possible.
I did not know we were planning a blog about the bible. The word is out to all SEO consultants, agencies, and smaller online marketing companies in the local area; you are searching for SEO and web development services for rebranding as well as a...
I cannot tell you how many blogs I read an notice that the blog is carelessly categorized under Uncategorized. The first two checkboxes below will allow you to have control over the meta keywords used for your blog posts (not pages).
Or after they’ve left an impactful blog comment. It’s being touted as the hottest content marketing trend, Harlem Shake videos have saturated the Web and it makes us all wonder if more video isn’t just what we need to stand out.
Optimising Humans – More Than Just Another #SESLON Keynote - Linkdex Blog The Art of Data-Driven Social Marketing - Bing Ads BlogWeb Analytics Deep Dive #SESLON - State of Search Hence, marketers always have to optimize for humans.
This contest leverages the power of Social Media, Local Media (TV Do The Jingle’ contestants on our blog throughout the duration of the contest. The contest generates millions of online votes and helps us with web traffic and publicity.