This is a net positive since most content on the web sucks. Overwriting plagues the Web and kills the digestibility of your content. Just as the quality and relevancy of sites linking to your documents weighs on the value of that content, so to do...
Better web spam algorithms, the surge in mobile devices, and the explosion in social media are just a few of the factors in the process of blowing apart our collective vision of digital marketing. Does your contact at the site giving you the link...
We estimate that these Web sites are spending anywhere between $10,000 and $20,000 per month in link buys. Obtained many high quality links for their Web site. Gave them a design refresh to help with conversion rates, and only asked that they...
You'll find more news from around the Web below. But for another webmaster to find value in your site to even consider linking to your site, they must first find your site somehow. Despite this, one of the best ways to increase your organic traffic...
Nevertheless, with nearly 200,000 entries in the search engine lottery, they probably pulled some traffic related to that term or for a myriad of other topics that were targeted, such as "web hosting" or "diabetes.
Those seeking more background about spam should see the Search Engine Spamming article available to SEW members, as well as the SEO: Spamming category of Search Topics for an annotated guide to stories on spamming for SEW and around the web over...
This page provides a compilation of articles on the topic of search engine spam from Search Engine Watch and from across the web. Many advertising agencies, design firms, and even web hosting companies offer search engine marketing services for...
Many good web sites have lost positions on Google, and now their owners may think they need to turn to aggressive tactics. As I explained earlier this week, a significant change to Google's ranking algorithm has caused some web sites to lose top...
Creating search engine friendly web pages goes far beyond tweaking codes -- it's a delicate balancing act between pleasing the search engine and the people who will ultimately read (and act) on your content.
Finally, I wasn't able to do my usual review I do of search engine related stories that have appeared across the web since the last newsletter. RSS is a method of distributing links to content in your web site that you'd like others to use.
The site is operated by a search engine marketing firm that has developed a linking strategy to help improve the rankings of its clients' web sites. McGaffin says, "For keyword phrase 'linking strategy' we are No.1 in LookSmart and MSN, and 11 & 12...
The site is operated by a search engine marketing firm that has developed a linking strategy to help improve the rankings of its clients' web sites. McGaffin says, "For keyword phrase 'linking strategy' we are No.1 in LookSmart and MSN, and 11 & 12...
