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  1. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    So you had essentially one page ranking for thousands of keywords, when there were clearly other pages on the web with more targeted content (that could better match the query). Now that the dust has settled, it's clear that Panda 4.0 was a...

  2. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    To entirely prevent a page's contents from being listed in the Google web index even if other sites link to it, use a noindex meta tag or x-robots-tag. As long as Googlebot fetches the page, it will see the noindex meta tag and prevent that page...

  3. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    This information is primarily on paid advertising, but on the SEO / content marketing side of keyword competitive spying, the example below shows the keyword "Web Hosting Company" top SEO Competitor; Root URL, Google Rank, # of Back Links, Indexed...

  4. 7 Content Marketing Tips to Recover From Google Penguin

    Good blogs pull users off of the web and onto your email list. This is what separates a truly successful press release from just another document that gets copied throughout the web, and ignored. So, how can you approach content marketing as an SEO...

  5. How to Implement Adjusted Bounce Rate (ABR) via Google Tag Manager [Tutorial]

    Enter your web property ID (UA-XXXXX-X). For example, you could set the ABR threshold to 15 seconds, 30 seconds, 1 minute, or whatever fits your specific content. By the way, you would be surprised at how much your bounce rate percentages can drop...

  6. A New Direction for SEO in 2014: The Secure Search Manifesto

    The opportunity manifests itself in analytical integration and how you connect the search, social, and content dots on your web page. The key to unlocking this potential lies in gaining a 360-degree view of how your content is performing across all...

  7. 7 Ways to Make Your Google Search Result Stand Out

    Utilize search engine friendly file names and permalink structures to make your listing more relevant, for example, /awesome-web-page/. Consider how you would approach building the perfect web page. If your domain name has your targeted keyword(s...

  8. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    In the context of Google Knowledge Graph, the semantic web, Hummingbird, Penguin, Panda, and performance of the website as a business asset, Google Analytics may have little value to those who aren't reliant upon paid traffic as a primary source...