The reality is that events we have zero control over (such as a new aggressive competitor entering the space or a weather event) can seriously disrupt the results, so make sure your client gets that message and forecast away!
Kevin Allocca, YouTube Trends manager, observed, “According to YouTube data, searches for ‘snow’ videos generally peak in December, which could mean that while we like to take in the winter weather when it first arrives, we are not excited about...
He noted that mobile users specifically search for mobile content: ringtones, games, news, weather, sports, local business and product information. Improved Forecasting/Clickshare numbers A special report from Search Engine Strategies London 2007.
Of course, this technology has applications in many areas like weather forecasting, real estate, urban development, emergency services, etc. Lots of details in yesterday's post plus I've linked to the complete news release here.
