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  1. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    But Search Engine Watch readers, don't fall for this misconception. All organizations need a blog for short- and long-term SEO success. For example, since blog software was first invented, I have heard many search engine optimization (SEO...

  2. New MPAA Report Blames Google, Search Engines for Piracy

    The television and movie community is working every day to develop new and innovative ways to watch content online, and as the Internet's gatekeepers, search engines share a responsibility to play a constructive role in not directing audiences to...

  3. On International Women's Day, Marketers Share Challenges & Reasons to Celebrate

    Many women are helping to shape the marketing world by sharing their insights and expertise on sites like Search Engine Watch and at conferences such as the SES Conference s Day, some of the smartest women in marketing reflect on the women who...

  4. How to Spot Bad Data Within Your PPC Campaigns & What to do About It

    but these are a few to watch out for: As a paid search manager you need to know how to spot trends that may indicate compromised tracking and how to mitigate the damage to your PPC campaigns. The theme here is the same as some of the topics on this...

  5. The Google+ Controversy & Virtual Worlds – A Question Of Identity

    I write here at Search Engine Watch under my real name (a.k.a.wallet name") – the one my parents gave me at birth. It does appear that they are making an attempt to closely watch the Facebook/Google+ battle with names and identities.