SEO News

We Need No Content Ads Campaigns

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  1. Top 8 Google Analytics Reports for Managing Organic SEO Campaigns

    Convincing the C-Suite: The Most Effective Analytics to Support your Campaigns Successful digital marketing campaigns are now data-driven. All traffic sources: Organic, paid, direct traffic, Twitter, Facebook, Facebook display ads, email marketing...

  2. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    All ad campaigns were immediately paused, and budgets were shifted to Twitter and Facebook to try and control the messaging. Lisa's team wrote on the company's blog almost every day, but it was a ghost town, and the only social activity was from a...

  3. The Buzz on Search and Social Signals: Building Informed Cross-Channel Strategies

    Marketers need to be the bees of online advertising – swarming to the data of our campaigns, looking for signals that drive consumer activity, taking the standout signals from one channel and understanding how to apply those to another.