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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Does [VENDOR NAME] build out our local pages, or do we? Are [VENDOR NAME]'s local pages/local CMS configured for international locations? What tools and processes does [VENDOR NAME] have to mitigate duplicate content when it comes to location pages.

  2. Pre-PPC Strategies For Launching a New Product

    You can search for interests, groups, other pages liked, places visited, movies and music and TV shows liked, restaurants visited, and much more. So we've got a Catch 22: you can't do PPC market research without a product, and you can't build your...