It's important to remember that click-to-download ads are mobile only – this is a feature based on mobile WAP ads. Basically, you create a new WAP ad, insert either the iTunes or Google Play URL as the display URL and the landing page of your app...
Instead try XHTML (WAP 2.0), cHTML (iMode) or WML (WAP 1.2). Is your site optimized for the mobile and tablet generation? There’s no such thing as being lost in the woods anymore thanks to mobile and tablet technology, which gives consumers the...
The majority of users have pre-paid Internet services and most of the current growth is from WAP phones as opposed to smartphones, although these are also on the increase. In "Mobile Search in BRIC: Tips and Tricks" we looked at the different...
WAP mobile search ads will help you to reach the largest consumer audience. While global desktop searches fell by 15 percent last year, mobile searches grew by 247 percent, this Tamar White Paper shows.
WAP mobile search ads will help you to reach the largest consumer audience. While global desktop searches fell by 15 percent last year, mobile searches grew by 247 percent, this Tamar White Paper shows.
WAP Image Ads AdWords Editor now is capable of supporting the creation and management of WAP image ads for mobile. Oh -- and WAP is the new name for mobile ads. While I have no proof of this, November must be official "PPC Desktop App Update Month.
Marketers need to optimize, distribute and track content across all platforms: online directories, local search engines, social platforms, and mobile devices (WAP, Android, and iPhone apps). The emergence of location-based services, such as...
With the opportunities for beta programs falling out of the woodwork, seamless transitions to WAP sites, basic app development readily available, the aforementioned "barrier to entry" is really gone. Sort of.
Don't worry about WAP. WAP is dead or at least will be soon Want to bid on mobile searches via AdWords? Well, now you can. Today, Google launched AdWords options that will be visible on the iPhone and G1.
Users can access the mobile version at http://wap.aol.com/truveo. RonJones YouTube-ery: Online Videos as Learning and Marketing Tools SEM.EDU YouTube is user-generated content at its best.and worst. Everyone in the world with a video camera -- or...
Users can access the mobile version at http://wap.aol.com/truveo. Today's Top Story: EricEnge Keep Your Ideas Simple and Increase Conversions BY THE NUMBERS Good ideas are often simple ones, and this rule applies to online marketing as well.
Users can access the mobile version at http://wap.aol.com/truveo. AOL has announced the launch of the beta mobile version of Truveo, a video search engine. There's already an iPhone application, but now other mobile phone users have a chance to...
We can not only help advertisers effectively reach iPhone users on WAP pages and Web pages, but we can also deliver banners optimized for display on the iPhone. AOL has announced that their ad-serving platform and network, Platform-A, is launching...
Larger screens, touch screen functionality, and the ability to view Web pages in their full (non-WAP) HTML versions, is creating a level of appeal we've never seen before in mobile devices. This is a level that will be great enough to convert the...
OneSearch, a mobile-specific interface and algorithm, was launched in January with the Yahoo Go for Mobile downloadable application, and expanded in March to be available to all WAP-enable devices on the Yahoo Mobile site.
Instead of worrying about building a WAP-enabled site, Michael Boland suggests that webmasters should get their sites ready for mobile search via mobile browsers by engaging in tried and true SEO tactics, and providing as much relevant business...
Gregory Markel, president and CEO of Infuse Creative first acknowledged this elephant in the room, which is that there aren't enough users of WAP-based mobile search for some businesses to waste time and money building a separate mobile website.
A sizable opportunity exists with mobile advertising in standard and universal formats such as voice and SMS (more robust search on smartphones and WAP browsers meanwhile have lower -adoption, although this could be accelerated by some mobile...
The application was launched with the Yahoo Go service in January, and made available to WAP device users in the U.S.in March. Yahoo today launched its OneSearch mobile search application in Canada and five countries in Europe (U.K.
The company also recently developed a version of its Web site that is optimized for mobile screens and WAP browsers. Similar to the Starbuck's SMS search tool that we wrote about a few weeks ago, Yellowpages.com today announced text-based local...
